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Job description

Flexible-two days in office, three from home

Are you a high-achieving communications or marketing professional? Want to go home at the end of the day knowing the work that you’ve done has made a difference?

Develop your career in the rewarding world of NHS Communications at Leicester's Hospitals.

We are looking for a creative, curious communications person who is as comfortable in planning as they are in delivery and evaluation to join our team as a Communications Officer.

The role is a fast-paced and challenging one, working in a creative and supportive communications team at one of the five biggest NHS Trusts in the country. Every day at University Hospitals of Leicester we save lives, improve lives and usher in new life. Our hospitals are filled with passionate and creative teams and we are at our best when we work together.

The communications & engagement department also has a specialist medical illustration team that provide design and photography services to our many clinical areas, and a patient and community engagement team comprising our PPI/membership manager and assistant. Together we are responsible for the Patient and Public Involvement (PPI) agenda, along with the management of the Trust’s patient partners and public members.

Sound like a team you'd like to join?

You will support across our diverse portfolio of internal and external communications projects, media, social media and crisis handling.

Taking on planning, delivery and coordination responsibilities for a wide range of communications you will help to translate creative ideas, team spirit and small budgets into effective communications with measurable results – helping us to become a better employer and a better place to receive care.

Working closely with the Head of Communications, you will find the stories that matter to our audiences and tell them in ways that people will hear. You will advocate for colleagues and patients by listening to people’s experiences and sharing those experiences with the right people to help shape change. And you will be supporting the delivery of internal and external communication campaigns in public health, excellence in healthcare, recruitment and organisational culture.

The communications team has a vital role in the delivery of Leicester’s Hospitals ambition to deliver Caring at its Best for every patient, every time.

To do this we tell the stories of our patients and our colleagues and use their insight and knowledge to improve the use of NHS services and the health of the public. Working as part of #TeamUHL Communications, you can go home knowing that your work contributes to the delivery of high-quality healthcare that can and does change lives.

We are one of the biggest and busiest NHS trusts in the country, incorporating the General, Glenfield and Royal Infirmary hospitals. We have our very own Children’s Hospital and run one of the country’s leading heart centres.

Our team is made up of more than 17,000 staff providing a range of services primarily for the one million residents of Leicester, Leicestershire and Rutland.

We work with partners at the University of Leicester and De Montfort University providing world-class teaching to nurture and develop the next generation of doctors, nurses and other healthcare professionals, many of whom go on to spend their working lives with us.

Our purpose is to provide ‘Caring at its best’ and our staff have helped us create a set of values that embody who we are and what we’re here to do. They are:

• We focus on what matters most
• We treat others how we would like to be treated
• We are passionate and creative in our work
• We do what we say we are going to do
• We are one team and we are best when we work together

Our patients are at the heart of all we do and we believe that ‘Caring at its best’ is not just about the treatments and services we provide, but about giving our patients the best possible experience.

Key Result Areas

• Good news- work with internal stakeholders to source and develop good news stories and ensure that achievements, investment and excellence receive suitable external and internal publicity.
• Campaigns– develop and deliver internal and external campaigns using audience insight and wider research to ensure our campaigns reach and resonate with the right people.
• Contacts- develop strong relationships both internally and externally that enable us better understand our audiences, create great communications and enhance our reputation locally.
• Evaluation– measure reach, impact and return-on-investment analysis of communications and marketing tactics using quantitative and qualitative research methods to inform future strategies and support with internal reporting of project outcomes.

Other Role Responsibilities

Events management
Support the Deputy Director of Communications and Head of Communications in organising and delivering high-quality events inclusind but not limited to VIP visits, official openings, annual public meeting and our annual awards ceremony.

Content creation
Work with the wider team to source, write and design creative and engaging content for newsletters and briefings, social media, press releases, e-news and the intranet to engage with our stakeholder groups and build a positive reputation for the Trust.

This will involve researching content, interviewing staff, drafting and editing copy, seeking the necessary approvals, proof-reading and where necessary, taking photographs or briefing artwork.

Communications channel management
You will also take part in our regular rota of editorship for channels and engage in good channel planning behaviours.

Communication projects
Manage specific communications projects as delegated by Head of Communications. Advise colleagues on and use best use internal and external communications channels to cascade and promote messages.

Media
Liaise with colleagues to produce reactive media statements in response to specific issues from local, regional, national and international media organisations, where appropriate arranging interviews with Trust staff and oversee any filming on our sites.

Provide support for colleagues engaging in media interviews will be adept at dealing with complex/sensitive information, always mindful of patient confidentiality, Trust procedures and national guidelines.

Support media monitoring rota for benefit of team and senior colleagues.

Reporting
Escalate media issues where required so that the Chief Executive, Trust Board, Clinical Commissioning Groups, NHS England and Improvement and the Department of Health can be informed as necessary.

On call service

Take part in an out-of-hours on-call rota to provide the Trust with 24/7 communications support. Work as part of the communications team to assist in dealing with adverse events and major incidents, in and out of hours.

How you’ll do it

As part of the communications and engagement team you will be expected to adhere to the organisation’s high standards of customer care, confidentiality and behaviour. You will live our values by demonstrating compassion, striving for excellence, respecting diversity, acting with integrity and listening to and supporting others. You’ll effectively and efficiently use departmental resources.